Hotel Industry Excellence

At your service

Empowering the success of the Canadian hotel and lodging industry through trusted, impactful advocacy and strong member programs.

About US

Advocating for You

The Hotel Association of Canada is a national association focused on identifying and understanding the most critical challenges faced by our industry today and bringing together hospitality leaders and key stakeholders to problem-solve and mobilize for action.

We translate complex industry data into actionable insights. Our distinct position allows us to leverage key political relationships to advocate for legislative solutions that create policy impact, while elevating our membership base through innovative and sustainable programming.

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Businesses represented across Canada

Advocacy Focus

A strong tourism and hospitality sector benefits Canadians in every region of the country. But there are significant barriers to unlocking Canada’s tourism and hotel industry potential.


As global travel surges, our sector faces a critical workforce shortage, with hundreds of thousands of vacancies. To meet demand, we advocate for policies that will increase access to both domestic and international workers.

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Unchecked short-term rental growth in Canada’s biggest cities is a major contributor to the housing crisis. We advocate for measures to return these units to the housing market for all Canadians.

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Global Competitiveness

Despite the resurgence in global travel, Canada is losing ground as a destination of choice for international travellers. We advocate to boost Canada’s international competitiveness.

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Recent News

Interim President & CEO Appointment

As you all know, our President & CEO, Susie Grynol, will be leaving our Association in June. Our Board of Directors has moved swiftly to engage the services of a well-known executive search firm, a search committee has been appointed and the process to replace our leader is underway. We look forward to announcing a new President & CEO when our process is co….

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Hotel Association Of Canada Announces Resignation Of President & CEO, Susie Grynol

The Hotel Association of Canada (HAC) today announced the resignation of Susie Grynol from her position as President & CEO, effective June 3rd, 2024. During her 7.5 year tenure as President & CEO, Grynol spearheaded a remarkable turnaround strategy for the Association, boosting membership by 3,000% and elevating the Association’s presence and impact on th….

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North American Hotel Brands Increasingly Move Toward Sustainability Certification To Strengthen Commitment To Environmental Well-Being 

Major hotel companies are in collaboration with Green Key Global, as AHLA and HAC  solidify partnership deal to expand further into U.S. and Canada  The American Hotel & Lodging Association (AHLA) and the Hotel Association of Canada (HAC) announced today that Green Key Global, the sustainability certification body for hotels, is now jointly operated….

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Become a HAC Member

Join Canada’s network of hoteliers. Access exclusive content, research and events to grow your business.

Premier Partners

Connect with Canada’s Hotel Industry

Elevate your brand’s presence in Canada’s hotel industry. Unlock exclusive networking opportunities, gain invaluable industry insights, and showcase your commitment to excellence to our engaged nationwide audience.